Sell Your Première Watch at ALLU Today!
The PREMIÈRE is a special watch that paved the way for CHANEL watches. We offer the best prices for all models, including the simple stainless steel type, black rubber, diamond dials, and more.
Sell Popular Chanel Models
Sell Your CHANEL PREMIÈRE Watch at ALLU
CHANEL, which has solidified itself as a fashion brand, ventured into the watch business in 1987. The PREMIÈRE, a luxury women’s watch, is a special product that marked the first step in this direction. Influenced by the shape of Place Vendôme, the PREMIÈRE is characterised by its distinctive octagonal shape and its instant recognisability as a CHANEL watch.
Another feature of the PREMIÈRE is its empty dial, its simple design consisting only of the brand logo and watch hands. This embodies CHANEL’s commitment to the concept of time. Since its release, the watch has captured the hearts of many women and continues to be loved even now, more than 30 years after its release.
The most popular CHANEL watches used to consist mainly of glamorous gold and black models, but in recent years, simpler designs made of stainless steel have been gaining popularity too. The sophisticated aura of these watches, which goes well with any outfit, portrays the dignity and brilliance indispensable to the modern woman.
The CHANEL PREMIÈRE has gained much popularity around the world since its launch in 1987 and is a special series that has cemented the image of CHANEL as a luxury watch manufacturer. Despite being in high demand, the condition and model of each piece do affect its value on the second-hand market. At ALLU, our ability to resell through our extensive sales channels enables us to offer the best prices even for older designs of the PREMIÈRE. If you are interested in selling your CHANEL watch, please visit us at ALLU.
How to Sell
How to Sell Luxury Goods at ALLU
What We Buy at ALLU
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Gold and Precious Metals
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Watches
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Brand Bags
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Brand Wallets
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Jewellery
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Accessories
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Antiques
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Brand Clothing
■ Luxury Articles We Buy Back
Watches, jewelry, bags, wallets, accessories, clothing, shoes, antiques, gold and precious metals. For other items, please contact us for details.
ALLU Offers Much More than High Selling Prices!
Reliable, credible, and trustworthy appraisals
Our staff undergo thorough training under the tutelage of specialists in various fields, such as watches and jewellery, that allow us to provide the most accurate, detailed, and credible appraisals. We conduct periodic in-house tests to ensure our employees maintain their expertise and develop new skills. As professionals, we constantly strive to improve our skills to provide the most competitive appraisals.
Focus on providing high-quality customer service
We make the selling process as simple as possible, and our staff ensures that our customers understand and are satisfied with each appraisal.
We purchase a wide variety of items and brands
We cater for an extensive range of items and brands and actively consider items in all conditions, even items our competitors may refuse to buy.
No selling quantity or price limits
For customers with large amounts or significantly expensive items, we buy and pay on the day without any limits in quantity or value.
Quick and easy appraisals
Through our expert proficiency and globally vast product data collection, we provide speedy appraisals with minimal waiting time.
Stress-free and private spaces
We strive to create the most stress-free selling experience with store spaces designed to ensure comfort and privacy.
Conveniently located stores
ALLU stores are located in central areas for convenient access. Feel free to stop by while shopping or on the way home.
How to Get the Highest Selling Price for Your Watches!
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1 Remember the original box and other accessories!
Warranty card, box, bracelet adjustment frame, and more: the more complete the accessories, the higher the purchase price. The purchase price may vary significantly depending on the model and serial number. In addition, novelties (items not for sale) included when purchasing a watch may also have a surprisingly high value. Even if you do not intend to sell them, bring them in with your other items, and we can appraise them.
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2 Cleaning can increase the appraisal value!
We recommend that you clean your watch on a regular basis, as a cleaner condition will result in a higher appraisal value. Simply wiping sweat or grease from the watch with a soft cloth can prevent the formation of rust. In addition, if you have the overhaul statement or other documentation, bringing them together may increase the appraisal value.
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3 Sell unused watches as soon as possible!
Generally, as items age, the selling price drops little by little. If you are not using the item in question, it is better to sell it before the selling price drops significantly.
Shop Information
ALLU Passy Plaza
On the first floor of the shopping center, rue de l’Annociation entrance, 53 rue de Passy, 75016 Paris, France
Saint-Placide Shop
4th floor of the Regus office, 73 rue de Vaugirard 75006, Paris, France
Faubourg Saint-Honoré Shop
3 Rue du Faubourg Saint-Honoré 2ème étage, 75008 Paris, France
How to Sell
How to Sell Luxury Goods at ALLU
You Only Need an I.D. to Sell at ALLU!
- Driver's Licence
- Passport
- Only one of the above forms of identification is required.
- We can not buy items from customers under the age of 18 years old.
- We do not accept identification documents that are expired or out-of-date.
- Corporate customers follow the same selling process as individual customers. No additional documentation is required.
Other Popular Watches
ALLU Frequently Asked Questions
Can I sell a watch that is broken or in poor condition?
For example:
Watches that have stopped working
Watches that need an overhaul
Watches with a dead battery
Watches that are rusty, scratched, or dirty.
Watches with a broken belt or glass.
If you ever were refused by other stores when trying to sell your item for reasons such as the above, please visit us at ALLU.
Do watches with accessories and warranties sell for more?
Can I sell a watch body without a belt or bracelet?
I received a higher selling price at another store.
Do selling prices vary from store to store?
Do I need to make an appointment?
How long does it take for an appraisal at the store?