14-Karat Gold (14k)

Competitive Valuation! Sell Your 14 Karat Gold (14K) at ALLU Today!

With a purity of approximately 60% gold, 14 karat (14K) gold is a popular material in Europe and the US, where strong and durable materials are favoured and used in everything from wedding rings and cuff links to spectacle frames and fountain pen nibs. It is also used in Hawaiian jewellery for its subtle gold colour and versatility that allows it to be processed to become yellow, white, and other shades of gold. ALLU offers the most competitive and unmatched prices for 14K gold items, which are popular overseas.

14-Karat Gold (K14 – Pure Gold) Market Price


Daily Market Price *Per Gram

K14 K14WG

*The market selling price does not include handling fees. We will inform you about the handling fees at the time of the appraisal.

14-Karat Gold (K14) Market Price Chart

K14 (Per Gram)

*The market selling price does not include handling fees. We will inform you about the handling fees at the time of the appraisal.

Gold Market Price Simulation



Market Selling Price

  • - Precautions Regarding Selling Gold and Precious Metals -
  • *If the item's grade is unknown, we may ask you to leave the product with us temporarily to allow us to examine it accurately.
  • *Due to the influence of the gold and platinum market, prices may fluctuate even within the same day.
  • *The market selling price does not include handling fees. We will inform you about the handling fees at the time of the appraisal.
  • *Once sold, items will not be returned.

About Icons

The manufacturing and distribution process for brand products emits large amounts of carbon dioxide (CO2) and consumes large amounts of water. The images below represent the amounts of carbon dioxide and water consumption that can be reduced by reusing a product.

Carbon Dioxide (CO2) Reduction

Carbon Dioxide (CO2) Reduction

Carbon Dioxide (CO2) Reduction

CO2 reduction expressed by the amount of CO2 absorbed by a cedar tree annually.

Water Consumption Reduction

Water Consumption Reduction

Water Consumption Reduction

Water consumption reduction expressed by the volume of the 200-litre bathtub.
(Typical household bathtub size)

Our Calculation Method

  • The 'Resale Impact' is not a display of an actual environmental reduction but rather a quantification of the environmental impact (CO2 emissions and water consumption) generated by the manufacturing and distribution process that can be theoretically omitted when a customer purchases a product we resell instead of a buying a brand new item of the same type. Since our calculation is predicated on the emissions in the omitted manufacturing and distribution process, actual reductions in environmental impact may differ from our projected estimate.

  • Since our company does not manufacture goods, our calculations cover any resold goods (watches, bags, jewellery (including bullion), apparel, and accessories).
    Our company does not check and verify the actual numerical value of each item's environmental impact (CO2 emission and water consumption) for our Resale Impact. Instead, we base our calculations on data from the LCA database "Gabi*" and estimate the total environmental impact of an item's entire life cycle, from the procurement of its materials to its disposal and/or recycling. Our calculations were overseen by a third-party consulting firm.

  • Discrepancies in LCA results may occur due to differences in calculation assumptions or deficiencies in the manufacturing process.

  • Due to revisions in calculations, the latest calculated values of products may differ from those shown on product tags, etc.

**GaBi is a software provided by Sphera Solutions GmbH that evaluates the sustainability of products' lifecycles.

Selling 14-Karat Gold (14k) at ALLU: Google Reviews

  • Ue***


    I was extremely impressed with ALLU's courteous customer service, and the overall transaction was really pleasant!

  • O***


    I was quite embarrassed showing up at the store since my item wasn't anything significant, but ALLU's staff were polite throughout the transaction. It was an excellent experience overall.

  • Ta****


    I won't mention their name, but the person in charge treated me really well! I'm sure anyone visiting will leave the store with a smile on their face. I'd definitely come back to ALLU in the future if I have something to sell!

Competitive Prices for Gold and Precious Metals

Gold Prices Unmatched by Competitors
How ALLU Offers the Most Competitive Prices!


We assess gold based on a variety of factors, not just weight!

Gold is commonly calculated by Purity x Weight (grams). However, at ALLU, we consider not only the price of the gold itself but also its 'value as a product', such as the attached gemstones, design, brand, and other factors that are usually not subject to appraisal at our competitors. In addition to popular 18-karat accessories, we also purchase items such as ornaments, antiques, and pure gold with design value at even higher prices.

18-Karat Gold
Additional Factor
Appraisal Point

The gold base shines with classy diamonds and rubies, making this a perfect item in terms of both design and quality. Items such as this that are highly valued in all of these aspects will receive a higher appraisal value.

We make sure to consider the value of gemstones!

Diamond Ring

Gold €237.50
Gemstone €3,437.50
Total €3,675.00

Sapphire Diamond Ring

Gold €262.50
Gemstone €1,750.00
Total €2,012.50

Ruby Diamond Necklace

Gold €325.00
Gemstone €875.00
Total €1,200.00

Appraisals by our knowledgeable and experienced Value Designers!

In order to determine the 'value as a product' of an item, specialized knowledge and extensive experience is required. At ALLU, our Value Designers consist of internationally certified jewellery appraisers and other specialists in all relevant fields. Our experts allow us to purchase all types of gold and precious metals at the most competitive prices.

Our jewellery experts include GG-certified staff.

We Purchase Gold and Precious Metals in Various Forms and Conditions!

  • Bent and Broken Gold Image
    Bent or broken gold items.
  • Unmarked Gold Item Image
    Unmarked gold items.
  • Small Amount of Gold Image
    Small amounts of gold, such as unpaired earrings.
  • Large Amount of Gold Image
    Large amounts and quantities of gold.
  • Gold Fittings Image
    Gold fittings such as 14-karat gold belts.
  • Gold Teeth and Dentures Image
    Gold teeth and dentures.
  • Gold for Industrial Purposes Image
    Gold for industrial purposes.
  • Artistic Value Gold Image
    We consider the artistic value in appraisals.
  • Antique Value Gold Image
    We also consider antique value too.

Even if you are unsure if the item is gold, let us assess it at ALLU!

What We Buy at ALLU

  • Gold and Precious Metals
    Gold and Precious Metals
  • Watches
  • Brand Bags
    Brand Bags
  • Brand Wallets
    Brand Wallets
  • Jewellery
  • Accessories
  • Antiques
  • Brand Clothing
    Brand Clothing

■Items You Can Sell

Bags, pouches, tote bags, business bags, boston bags, travel bags, shoulder bags, wallets, card cases, passport holders, key cases, wristwatches, mules, sandals, oxfords, pumps, boots, pair rings, rings, necklaces, pendants, earrings, brooches, bracelets, gloves, belts, pens, wrist bands, anklets, accessories, hats and caps, mufflers, handkerchiefs, neckties, stoles, scarves, jackets, coats, blousons, t-shirts, and suits etc.

ALLU Offers Much More than High Selling Prices!


Reliable, credible, and trustworthy appraisals

Our knowledgeable and experienced experts provide accurate appraisals
Appraisal and Customer Service Training

Our staff undergo thorough training under the tutelage of specialists in various fields, such as watches and jewellery, that allow us to provide the most accurate, detailed, and credible appraisals. We conduct periodic in-house tests to ensure our employees maintain their expertise and develop new skills. As professionals, we constantly strive to improve our skills to provide the most competitive appraisals.


Focus on providing high-quality customer service

Focus on providing high-quality customer service

We make the selling process as simple as possible, and our staff ensures that our customers understand and are satisfied with each appraisal.


We purchase a wide variety of items and brands

We purchase a wide variety of items and brands

We cater for an extensive range of items and brands and actively consider items in all conditions, even items our competitors may refuse to buy.


No selling quantity or price limits

No selling quantity or price limits

For customers with large amounts or significantly expensive items, we buy and pay on the day without any limits in quantity or value.


Quick and easy appraisals

Quick and easy appraisals

Through our expert proficiency and globally vast product data collection, we provide speedy appraisals with minimal waiting time.


Stress-free and private spaces

Stress-free and private spaces

We strive to create the most stress-free selling experience with store spaces designed to ensure comfort and privacy.


Conveniently located stores

Conveniently located stores

ALLU stores are located in central areas for convenient access. Feel free to stop by while shopping or on the way home.

Customer Testimonials: Selling 14 Karat Gold (14K) at ALLU

  • Icon

    I was surprised to receive an unexpectedly high offer.

    I asked ALLU for an appraisal of the gold accessories I purchased overseas. It was my first time selling 14K gold, and I wondered if the small gold content would lower the appraisal value. However, I was surprised to receive an unexpectedly high offer. The staff appraised my item carefully and explained everything in detail so even a first-timer like myself could understand. I felt like I was in good hands. I will definitely contact ALLU again for an appraisal of my branded items.


    Thank you for selling your 14 Karat Gold at ALLU.

    Thank you for visiting our store today. 14K gold is an alloy with a purity of approximately 58.5% gold. It is stronger compared to high-purity gold, such as 18K or 24K, and is used in accessories with intricate details. The higher the purity of gold alloys, the softer they become, so delicate precious metal products such as brooches and tiaras made of those materials tend to break or bend. 14K gold is stronger and does not front such a problem. The low purity of gold does not necessarily mean its value is low. 14K gold items are often used in highly intricate or jewelled pieces, which add a different value to pure gold necklaces and can fetch higher prices on the market. If you want to sell any other items, including branded goods, we hope you consider taking advantage of our services again. We look forward to your future visit.

  • Icon

    I was happy with the result, so I decided to sell on the spot.

    Thank you for being so helpful the other day. When I called ALLU, the staff asked me about my items in detail, so I brought the items to the store for the staff to have a better look. The appraisal value was roughly the same as what I had been told in the e-mail, and I was happy with the result, so I decided to sell on the spot. Even my husband, who initially didn't have a good impression of buyers and trading businesses, was won over and asked me to give his best regards to the staff. I will surely use ALLU again.


    Thank you for selling your 14 Karat Gold at ALLU.

    Thank you for making it all the way to visit our store today. We are honoured that your husband took the time to thank us personally through a phone call. 14K gold is a type of gold alloy with a 14/24 or 58% purity of gold. Most common gold accessories are made of 18K gold with 75% purity. However, in some cases, especially overseas, 14K gold is used to make jewellery with intricate designs as it is easier to work with. Therefore, obtaining 14K gold for size adjustments and repair in Japan is difficult, and many customers experience lengthy processes or even being completely rejected for repairs or selling. However, gold items are generally not susceptible to deterioration, and the value of gold as a precious metal is subject to market prices regardless of the item's condition. We welcome and actively appraise popular branded items, precious metals, and items that are difficult for size adjustments and repair. Please feel free to contact us again if you have any further questions or concerns.

Shop Information

You Only Need an I.D. to Sell at ALLU!

Required Form of Identification
  • Driver's Licence
  • Passport
  • Only one of the above forms of identification is required.
  • We can not buy items from customers under the age of 18 years old.
  • We do not accept identification documents that are expired or out-of-date.
  • Corporate customers follow the same selling process as individual customers. No additional documentation is required.
Visit our FAQ section for more information

Learn About Market Prices and Valuation! 14-Karat Gold (K14) Selling Price FAQ

How is the selling price of 14-karat gold decided?

An extremely strong precious metal, the value of 14-karat gold is determined in accordance with its market price, which fluctuates on a daily basis. We carefully weigh the items you bring to us and calculate their value through their market price and weight. However, in cases where the jewellery has excellent design, we may buy the piece as a whole, not just for its precious metals.

Can unmarked items be appraised?

If we determine that the item is 14-karat gold upon our appraisal, we will buy it as such. However, it may take some time for us to confirm the particulars of the precious metal, such as its specific gravity. Additionally, there may be instances where we are unable to treat it as a precious metal due to the results of our appraisal.

Do scratches and blemishes affect the selling price?

Depending on the condition of your 14-karat gold accessories and items, we may price your item for its value as scrap metal, which may significantly affect its selling price. We judge on a case-by-case basis, but in general, 14-karat gold is an alloy with scratch resistance similar to platinum, so the item's condition rarely has a large impact on the selling price.

Sell Your 14 Karat Gold at ALLU

Gold is one of the most popular precious metals among jewellery fans for several reasons, namely, its resistance to deterioration and ease of processing. In particular, coloured golds used commonly in jewellery have become so popular that almost everyone has at least one or two coloured gold pieces. It's popular for its attractive shine and varied colour palette.

All gold jewellery bears a stamp that specifies its degree of purity, such as 14 Karat. Depending on the item, the 14 Karat value may be written as 14K or K14, or possibly even as 585 in some countries, representing the percentage of pure gold it contains, 58.5. Pure gold is expressed as 24 Karats, a value corresponding to 100% pure gold, meaning that 14 Karat gold contains 58.5% pure gold. The remaining 41.5% of 14 Karat gold is composed of other metals, which may lead some people to think that pure gold is better simply by being undiluted by other metals. However, this is not always the case. While it may be true that pure gold is the most valuable among the various types of gold, it is too soft for jewellery use as it is quite easily scratched and dented. This is why it is often diluted with other metals. The original brilliance of pure gold is not lost in doing so, nor does it mean that the new alloy will be prone to faster deterioration.

Some may wonder what the price difference is between pure gold and relatively diluted 14 Karat gold. Simply put, if pure gold is sold at around 4000 yen per gram, while 14 Karat gold is sold at around 2340 yen per gram. It is also worth noting that the lesser the karat value of gold, the greater the ratio is between its value and that of pure gold, meaning that lesser karat values become more affordable as the karat value degrades. In addition, there is naturally a gap in the retail price with processing costs and selling handling fees deducted from it. Regardless, the current gold market is doing better than ever before, which means that gold selling prices are more than satisfying to the average consumer.

At ALLU, we have a wealth of experience in purchasing gold items and have received many reviews from our customers to whom we were able to offer the most competitive value for their gold items. If you want to sell gold items, including 14K gold, please take advantage of our services at ALLU.

ALLU Frequently Asked Questions

How do you decide the selling price of gold, platinum and other precious metal accessories?

The selling price of precious metals such as gold and platinum is determined according to the 'market price', which is set on a daily basis.
We measure the items you bring to us and derive the appraisal value based on the market price x weight. However, in some cases, if the item possesses an exceptional design as jewellery, we may consider the additional value.

My gold/precious metal does not have any engravings. Can I still get it appraised and sell it?

We can evaluate the item, and if we are able to determine that it is gold, we can purchase it. However, please understand that it may take us some time to check the ratio and other details of the precious metal in question, and there may be cases where we can not proceed with a transaction due to the evaluation.

Can I sell broken items such as broken necklaces, rings with missing stones, or earrings with one pair missing?

We will evaluate the item(s) in question, and if we can determine they are made of precious metals, we can make an offer for them.

How long does it take for an appraisal at the store?

We estimate 10 to 15 minutes for a single item. It depends on the item and the quantity, so please ask our staff when you visit.

Do scratches and stains affect the selling price?

Generally, the condition of the item does not have a major impact.
In the case of ingots, depending on their condition, they may be treated as scrap, which may significantly affect the selling price. For other precious metal products, we will have to actually observe the item in question before making a decision.

Can I sell old coins and foreign gold coins?

If, according to our regulations, we can determine that the item(s) can be treated as precious metals, we can make an offer for them at the best possible price.

Some commemorative and foreign gold coins have a premium value, as they are hard to obtain due to their small circulation. If you bring such gold coins to us, they may be worth more than ordinary precious metals.

When is the best time to sell gold and precious metals?

Compared to past gold market prices, the current prices can be considered quite advantageous, so we believe that the present is a favourable time to consider selling.

However, the market price of gold and precious metals fluctuates daily, so it is very important to notice the timing when the market price is high.

Is the selling price different for ingots and gold jewellery?

Yes, the selling price of ingots and gold accessories is different.
Ingots have their own values and prices: we can make an offer at the ingot price if the brand is recognised in our regulations. On the other hand, even if it is 24-karat gold, gold jewellery is treated as scrap, so that the price will be slightly lower.

Is there a difference in selling price between ingots with and without engraving?

Ingot prices are determinable only for the brands recognised by our regulations. Even if the item in question has the shape of an ingot, if it is not engraved, or if the issuing brand is not one of the recognised brands, there may be cases where it cannot be treated as an ingot.