Sell Your Rolex Watch at ALLU Today!

Rolex

We purchase various Rolex watches, including the latest 2023 model 126500LN, the popular Daytona 116520 and 116500LN, Submariner, GMT-Master, Explorer, Datejust, and more, at the latest market selling prices. Trust our expert value designers, who are equipped with extensive experience in appraisals, to offer the best prices for your valuable and precious Rolexes.

SELL YOUR ROLEX WATCH FOR IMMEDIATE PAYMENT

More than 530 Rolex watches appraised by our experts
Immediate payment without commission
Sell in our stores, at home or by delivery

Rolex_KV

ABOUT ALLU

Founded in Japan
2011

Founded in Japan

Stores in 17 countries.
190

Stores in 17 countries.

Japan, France, Singapore, Hong Kong etc.

Employees
1074

Employees

Value Designers in Paris
8

Value Designers in Paris

items appraised all categories included
25,000

items appraised all categories included

Ellen MacArthur Foundation
Ellen MacArthur Foundation

Member of the foundation since 2022

THEY CHOOSE TO TRUST US – CLIENT REVIEWS

Selling Rolex at ALLU: Google Reviews

Franchement très belle accueil très professionnel ! Il connaisse leur métier je vous les recommande fortement pour vendre vos articles tout comme en acheter

Maxi King Avatar Maxi K.

Bonjour Je remercie Jessim pour sa prise en charge et ses conseils . Je vous recommande cette entreprise pour vos ventes de produits de luxe . Cordialement

Lams B. Avatar Lams B.

Accueil chaleureux, le monsieur Sympathiqueprofessionnel, je recommande

Elodie Clara Avatar Elodie C.

Entreprise sérieuse. La personne qui m’a accueilli a fait preuve de professionnalisme . Je recommande !

So Me Avatar So M.

Chez ALLU ont de bon experts courtois , bien habillé et font de bonnes estimations de rachats. Je les ai trouvé sur Google et je suis très satisfait de l’expérience.

côme Bruezière Avatar côme B.

Chez ALLU ont de bon experts courtois , bien habillé et font de bonnes estimations de rachats. Je les ai trouvé sur Google et je suis très satisfait de l’expérience.

Artscomey Avatar Artscomey

Excellente transaction. Merci à Thibault

Nandy M. Avatar Nandy M.

Très bonne expérience: rapidité, conseils pertinents. Un grand merci à Pierre pour son accueil!

Tazee GHOORAHOO Avatar Tazee G.

J’ai été très bien accueillir par Jessim Rebahi

ingrid wouboulou Avatar ingrid w.

J’ai été reçu par Thibault, avec un rendez-vous rapide et une expertise efficace pour un achat de mes pièces Je recommande

marc guinamant Avatar marc g.

HOW TO SELL IN 3 EASY STEPS

1

Contact us via WhatsApp or by phone to sell your luxury articles at ALLU.

2

Choose your most convenient way to sell : sell at store, sell from home or by delivery.

3

Our experts will assess your items and make you an offer. Payment by instant transfer for any purchase under 3000 euros, and by classic bank transfer
within 48 hours for higher amounts.

OUR EXPERTS

Our experts rely on purchase history, the current global demand in the pre-owned luxury market, and a network of 190 buying offices worldwide. With 15 years of experience in the field, we showcase our expertise, affiliation with a leading japanese group, and the extensive number of purchasing offices and experts.

Thibault

Thibault

Timoléon

Timoléon

Sell your luxury articles in our different offices in Paris

  • ALLU Les Passages – Boulogne

    On the first floor of the shopping center, 5 Rue Tony Garnier, 92100 Boulogne-Billancourt France
  • ALLU Passy Plaza

    On the first floor of the shopping center, rue de l’Annociation entrance, 53 rue de Passy, 75016 Paris, France
  • Faubourg Saint-Honoré Shop

    3 Rue du Faubourg Saint-Honoré 2ème étage, 75008 Paris, France

Luxury Articles We Buy Back

Watches, jewelry, bags, wallets, accessories, clothing, shoes, antiques, gold and precious metals. For other items, please contact us for details.

Q&A
ALLU Frequently Asked Questions

  • Can I sell items that are broken or in poor condition?

    Yes, we can often purchase such items.

    Items that are worn or old
    Items that are stained, dirty, or mouldy
    Items that have wear and tear or discoloured
    Items that are sticky or ripped
    Items with broken handles
    If you ever were refused by other stores when trying to sell your item for reasons such as the above, please visit us at ALLU.

  • I received a higher selling price at another store.

    We will do our best to meet your expectations, so please let us know how much the other company’s evaluation was.

  • Do selling prices vary from store to store?

    No. All of our stores use the same standards for evaluation.

  • Can I still sell items without a certificate of authenticity?

    Yes. Even if you do not have a certificate of authenticity, our experienced Value Designers will carefully and accurately evaluate your items.

  • Do items with the original box or accessories sell for more?

    Yes. If you still have the box or accessories, you are more likely to be offered a higher price if you bring them. If the item is in good condition, you can still sell your items for high prices even if the above accessories are not included.

  • Can I sell items at or above the retail price?

    While some items can be sold at or above retail price, the value of most branded items tends to decrease over time. In many cases, if you no longer use the item, selling it as soon as possible is better to ensure a higher selling price.

  • Do I need to make an appointment?

    Yes. We ask that customers make an appointment via WhatsApp first so we can make sure that the appraisal can go smoothly.

  • How long does it take for an appraisal at the store?

    We estimate 10 to 15 minutes for a single item. It depends on the item and the quantity, so please ask our staff when you visit.

Rolex models we purchase at ALLU

PLEASE NOTE: Once a price is agreed between parties, for the final authentication check of Rolex watches, especially more recent models, we may be required to open the case. If the watch is deemed not to be genuine, the item will be returned without the sale proceeding.

Comment from a Value Designer

all_icon
At ALLU, we are currently strengthening our efforts to buy Rolex watches of all types of models and model numbers. The price of Rolexes fluctuates rapidly, so finding the right time to sell can significantly affect the selling price. The time to sell your Rolex might actually be right now. The Value Designers at ALLU will utilise their extensive knowledge of Rolex products to assess your precious Rolex at the highest possible price. If you have an unused Rolex sleeping at home, don't hesitate to contact us for a consultation.

Selling Rolex at ALLU: Google Reviews

Franchement très belle accueil très professionnel ! Il connaisse leur métier je vous les recommande fortement pour vendre vos articles tout comme en acheter

Maxi King Avatar Maxi K.

Bonjour Je remercie Jessim pour sa prise en charge et ses conseils . Je vous recommande cette entreprise pour vos ventes de produits de luxe . Cordialement

Lams B. Avatar Lams B.

Accueil chaleureux, le monsieur Sympathiqueprofessionnel, je recommande

Elodie Clara Avatar Elodie C.

Entreprise sérieuse. La personne qui m’a accueilli a fait preuve de professionnalisme . Je recommande !

So Me Avatar So M.

Chez ALLU ont de bon experts courtois , bien habillé et font de bonnes estimations de rachats. Je les ai trouvé sur Google et je suis très satisfait de l’expérience.

côme Bruezière Avatar côme B.

Chez ALLU ont de bon experts courtois , bien habillé et font de bonnes estimations de rachats. Je les ai trouvé sur Google et je suis très satisfait de l’expérience.

Artscomey Avatar Artscomey

Excellente transaction. Merci à Thibault

Nandy M. Avatar Nandy M.

Très bonne expérience: rapidité, conseils pertinents. Un grand merci à Pierre pour son accueil!

Tazee GHOORAHOO Avatar Tazee G.

J’ai été très bien accueillir par Jessim Rebahi

ingrid wouboulou Avatar ingrid w.

J’ai été reçu par Thibault, avec un rendez-vous rapide et une expertise efficace pour un achat de mes pièces Je recommande

marc guinamant Avatar marc g.

ALLU Offers Much More than High Selling Prices!

1

Reliable, credible, and trustworthy appraisals

Our knowledgeable and experienced experts provide accurate appraisals
Appraisal and Customer Service Training

Our staff undergo thorough training under the tutelage of specialists in various fields, such as watches and jewellery, that allow us to provide the most accurate, detailed, and credible appraisals. We conduct periodic in-house tests to ensure our employees maintain their expertise and develop new skills. As professionals, we constantly strive to improve our skills to provide the most competitive appraisals.

2

Focus on providing high-quality customer service

Focus on providing high-quality customer service

We make the selling process as simple as possible, and our staff ensures that our customers understand and are satisfied with each appraisal.

3

We purchase a wide variety of items and brands

We purchase a wide variety of items and brands

We cater for an extensive range of items and brands and actively consider items in all conditions, even items our competitors may refuse to buy.

4

No selling quantity or price limits

No selling quantity or price limits

For customers with large amounts or significantly expensive items, we buy and pay on the day without any limits in quantity or value.

5

Quick and easy appraisals

Quick and easy appraisals

Through our expert proficiency and globally vast product data collection, we provide speedy appraisals with minimal waiting time.

6

Stress-free and private spaces

Stress-free and private spaces

We strive to create the most stress-free selling experience with store spaces designed to ensure comfort and privacy.

7

Conveniently located stores

Conveniently located stores

ALLU stores are located in central areas for convenient access. Feel free to stop by while shopping or on the way home.

What We Buy at ALLU

■ Luxury Articles We Buy Back

Watches, jewelry, bags, wallets, accessories, clothing, shoes, antiques, gold and precious metals. For other items, please contact us for details.

How to get the best selling price for your luxury watches?

How to Get the Highest Selling Price for Your Watches!

  • 1 Remember the original box and other accessories! Image of Box and Accessories

    Warranty card, box, bracelet adjustment frame, and more: the more complete the accessories, the higher the purchase price. The purchase price may vary significantly depending on the model and serial number. In addition, novelties (items not for sale) included when purchasing a watch may also have a surprisingly high value. Even if you do not intend to sell them, bring them in with your other items, and we can appraise them.

  • 2 Cleaning can increase the appraisal value! Image of Watch Overhaul and Maintenance

    We recommend that you clean your watch on a regular basis, as a cleaner condition will result in a higher appraisal value. Simply wiping sweat or grease from the watch with a soft cloth can prevent the formation of rust. In addition, if you have the overhaul statement or other documentation, bringing them together may increase the appraisal value.

  • 3 Sell unused watches as soon as possible! Image of Unusued and Old Watch

    Generally, as items age, the selling price drops little by little. If you are not using the item in question, it is better to sell it before the selling price drops significantly.

Sell your luxury articles in our different offices in Paris

You Only Need an I.D. to Sell at ALLU!

Required Form of Identification
  • Driver's Licence
  • Passport
  • Only one of the above forms of identification is required.
  • We can not buy items from customers under the age of 18 years old.
  • We do not accept identification documents that are expired or out-of-date.
  • Corporate customers follow the same selling process as individual customers. No additional documentation is required.
Visit our FAQ section for more information

FAQ: Selling Rolex Watches

How much can I expect to get for my Rolex?

Rolex watches are known for their high asset value, which does not decrease easily. Especially for models like the Daytona, Submariner, and the GMT Master— models difficult to find even in official retailers—can often be sold at prices higher than the list price.

ALLU conducts thorough market research on a daily basis and has sales channels all over the world. Therefore, we are able to purchase a wide range of models at high prices, as we have comprehensive knowledge of the value of not only major models but also what models are rising or falling in value at any given time. If you have reservations about selling your Rolex, feel free to consult us anytime.

Can I get a higher price after having my Rolex repaired or serviced?

At ALLU, we have watch technicians on staff so that our customers can avoid the hassle of getting their watches looked at before selling them. Feel free to bring your watch in as is, and even if it is broken or damaged, we are confident that we will be able to purchase it at a price higher than other stores.

Do you also buy watch parts?

In the case of Rolex watches, we make offers for both parts and boxes. Please get in touch with us for more information.

Do you buy watches even if they are broken?

ALLU has an in-house watch repair workshop, so we are able to offer proper evaluations even for broken watches. Even if other stores refuse to evaluate or buy your watch, please leave it to us! *Please note that we may need to keep your watch for a time in order to perform the evaluation.

Where do I find the watch’s model number and year?

Both can be found on the warranty, but if you do not have it on hand, the model number is found after removing the bracelet, stamped at 12 o’clock on the outside of the watch. Similarly, the serial number is engraved at 6 o’clock on the outside of the watch. *The location of the serial number may vary depending on the year of the model, so please consult with our staff for details.

How does the selling process work?

ALLU offers in-store, home, and delivery services. Most customers say that in-store evaluation makes it easier to ask questions and feel at ease about the transaction. Please let us know which method would suit your preferences.

ALLU Frequently Asked Questions

Can I sell a watch that is broken or in poor condition?

Yes, you can. Since we can repair watches in-house, you can sell watches in all conditions.

For example:

Watches that have stopped working
Watches that need an overhaul
Watches with a dead battery
Watches that are rusty, scratched, or dirty.
Watches with a broken belt or glass.

If you ever were refused by other stores when trying to sell your item for reasons such as the above, please visit us at ALLU.

Do watches with accessories and warranties sell for more?

Yes. If you still have the box, warranty, and extra links left over from the belt adjustment, you are more likely to be offered a higher price for your watch. If the watch is in good condition, you can still sell your watch for high prices even if the above items are not included.

Can I sell a watch body without a belt or bracelet?

Yes, in most cases, we can make you an offer. We may find some watches difficult to buy, such as those with integrated belts or bracelets.

I received a higher selling price at another store.

We will do our best to meet your expectations, so please let us know how much the other company’s evaluation was.

Do selling prices vary from store to store?

No. All of our stores use the same standards for evaluation.

Do I need to make an appointment?

Yes. We ask that customers make an appointment via WhatsApp first so we can make sure that the appraisal can go smoothly.

How long does it take for an appraisal at the store?

We estimate 10 to 15 minutes for a single item. It depends on the item and the quantity, so please ask our staff when you visit.