Sell Your White Gold at ALLU Today!
White gold is made from 18K or 14K gold. Originally made by blending gold with palladium as a substitute for platinum, it is a precious metal favoured by world-famous high jewellers for its beauty and versatility. ALLU offers the most competitive prices for a wide range of white gold jewellery and accessories, including rings and necklaces of famous brands.
Sell Your White Gold at ALLU
White gold is a white-coloured gold alloy, not to be confused with platinum. White gold is crafted from a base of 24k gold (pure gold). Therefore, the resulting alloy has lower purity of 18k or 14k. When gold alloys are processed into jewellery, they have the added advantage of moderate hardness, which makes it easier to maintain the correct shape and increases resistance to scratches. For example, in the case of 18k white gold engraved with “K18WG,” when composed of 75% gold and the remaining 25% is silver and nickel, the result will be hard white gold. If composed of 25% silver and palladium, it will instead form soft white gold. At this point, the resulting alloy will be whiter than yellow gold, but it is normally plated with rhodium or similar to add a gorgeous white hue. The result is a platinum-like whiteness, but the alloy also circulates in the form called “grey gold,” crafted without plating.
At present, the gold market has been gaining enough momentum to overtake platinum; white gold was originally used to be processed as an alternative to platinum, which is more scarce than gold. The plating may peel off somewhat after prolonged use, but white gold with a grade of 14k, 18k, or higher has value as gold. Therefore, it can be sold in the gold market, and we recommend selling not only white gold with peeled-off plating but also deformed or broken necklaces and even unpaired earrings.
Compared to the past, selling gold is now much more advantageous. At ALLU, we have brick-and-mortar shops worldwide and provide deliveries and home visit services to sell your gold and offer the maximum comfort and convenience to our clients.
Gold and Precious Metals Market Price
*Updated:
Daily Market Price *Per Gram
Gold 24K |
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Platinum |
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Silver |
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Gold Market Price
24K |
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14K |
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22K |
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10K |
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21.6K |
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9K |
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20K |
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18KWG |
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18K |
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14KWG |
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Platinum Market Price
Pt1000 |
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Pt900 |
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Pt950 |
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Pt850 |
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Silver Market Price
Sv1000 |
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Sv925 |
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Gold Market Price Chart
24K Ingot (Per Gram)
Gold Market Price Simulation
Grade
Weight
Market Selling Price
- - Precautions Regarding Selling Gold and Precious Metals -
- *If the item's grade is unknown, we may ask you to leave the product with us temporarily to allow us to examine it accurately.
- *Due to the influence of the gold and platinum market, prices may fluctuate even within the same day.
- *Once sold, items will not be returned.
How to Sell
How to Sell Luxury Goods at ALLU
Selling White Gold at ALLU: Google Reviews
AB
Excellent welcome and professional teams, I recommend.
PKY
I was very well received at ALLU. The advisor who took care of me was very charming, patient and attentive to my needs. I really appreciated the quality of service I received.
It's not always easy to “leave” one's possessions, but you feel less guilty when you're well looked after. Thank you Mr. A.EM
I am extremely satisfied with my experience with this luxury goods buying and selling shop. I sold a high-end item, and everything went smoothly and professionally. The team demonstrated great expertise, offering a fair and transparent evaluation. The service was fast and courteous, and I was particularly impressed by the attention to detail throughout the process. I highly recommend this shop to anyone looking to sell or buy luxury items with confidence.
JV
Very professional. No issues. 1-hour appointment to purchase the jewelry.
MC
Great experience, very reliable company, I highly recommend it.
What We Buy at ALLU
■ Luxury Articles We Buy Back
Watches, jewelry, bags, wallets, accessories, clothing, shoes, antiques, gold and precious metals. For other items, please contact us for details.
ALLU Offers Much More than High Selling Prices!
Reliable, credible, and trustworthy appraisals
Our staff undergo thorough training under the tutelage of specialists in various fields, such as watches and jewellery, that allow us to provide the most accurate, detailed, and credible appraisals. We conduct periodic in-house tests to ensure our employees maintain their expertise and develop new skills. As professionals, we constantly strive to improve our skills to provide the most competitive appraisals.
Focus on providing high-quality customer service
We make the selling process as simple as possible, and our staff ensures that our customers understand and are satisfied with each appraisal.
We purchase a wide variety of items and brands
We cater for an extensive range of items and brands and actively consider items in all conditions, even items our competitors may refuse to buy.
No selling quantity or price limits
For customers with large amounts or significantly expensive items, we buy and pay on the day without any limits in quantity or value.
Quick and easy appraisals
Through our expert proficiency and globally vast product data collection, we provide speedy appraisals with minimal waiting time.
Stress-free and private spaces
We strive to create the most stress-free selling experience with store spaces designed to ensure comfort and privacy.
Conveniently located stores
ALLU stores are located in central areas for convenient access. Feel free to stop by while shopping or on the way home.
Customer Testimonials: Selling White Gold at ALLU
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My wife was impressed with the customer service.
We got a detailed explanation of the price at the free appraisal, and what they offered for our item was higher than any other store's. I figured the damages to my item would lower its value, but apparently, when it comes to gold items, that's not the case. I was relieved they would take my item at the offered price. My wife was also very impressed with the customer service, which I agree was excellent.
Thank you for selling your White Gold at ALLU.
White gold is, among coloured gold alloys, frequently used in jewellery and is a common alloy in Japanese fashion. White gold is shortened to WG, and the mark on your item was K18WG which stands for 18 Karat white gold. The alloy to make white gold is created by mixing pure gold with silver or palladium. The white lustre is similar to that of platinum, and the lower price of white gold has contributed to its explosion in popularity. It is safe to say that for any given accessory—necklaces, rings, earrings, bracelets, etc.—you can find items using white gold. In pre-owned markets, the demand for white gold is stable, and transactions occur at market price. We hope to see you again, even if it is just for an appraisal.
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Thank you for the careful assessment and thorough explanation.
It was my first time selling an item to a pre-owned buyer, and the staff seemed like genuine craftsmen and their calm demeanour reassured me. They informed me of the market prices and differences between white gold and platinum, and I'm sure it will be helpful the next time I'm shopping for jewellery. I recommend ALLU as a good place to go for a consultation.
Thank you for selling your White Gold at ALLU.
White gold is the most popular gold alloy with a clean shine that is competitive with platinum in popularity. However, when translated into Japanese, white gold is often confused for platinum, as a literal translation would share the same characters as the word for platinum. In addition, white gold looks similar to platinum, so much so that some people have even tried to pass off cheaper white gold items as being made from the more expensive platinum. Avoiding items without properly authenticating documents is a good way to stay safe from such scams. However, a thorough examination can easily differentiate the two metals, so if there are any other items you need clarification on, please feel free to stop by. We always strive to provide the most competitive offers for these items. Thank you, and we hope to see you again.
Shop Information
ALLU Passy Plaza
On the first floor of the shopping center, rue de l'Annociation entrance, 53 rue de Passy, 75016 Paris, FranceSaint-Placide Shop
4th floor of the Regus office, 73 rue de Vaugirard 75006, Paris, FranceFaubourg Saint-Honoré Shop
3 Rue du Faubourg Saint-Honoré 2ème étage, 75008 Paris, France
You Only Need an I.D. to Sell at ALLU!
- Driver's Licence
- Passport
- Only one of the above forms of identification is required.
- We can not buy items from customers under the age of 18 years old.
- We do not accept identification documents that are expired or out-of-date.
- Corporate customers follow the same selling process as individual customers. No additional documentation is required.
Learn About Market Prices and Valuation! White Gold Selling Price FAQ
How is the selling price of white gold determined?
Can unmarked items be appraised?
Do scratches and blemishes affect the selling price?
Sell Your Gold, Platinum, and Silver at ALLU
Gold by Grade
Gold by Colour/Type
Gold by Accessories
Other Gold Items
Platinum by Grade
Other Platinum Items
「Gold and Precious Metal Market Prices
We also purchase other gold, platinum, and silver items than those listed above. We welcome all items, even from 1 gram!
ALLU Frequently Asked Questions
How do you decide the selling price of gold, platinum and other precious metal accessories?
We measure the items you bring to us and derive the appraisal value based on the market price x weight. However, in some cases, if the item possesses an exceptional design as jewellery, we may consider the additional value.
My gold/precious metal does not have any engravings. Can I still get it appraised and sell it?
Can I sell broken items such as broken necklaces, rings with missing stones, or earrings with one pair missing?
How long does it take for an appraisal at the store?
Do scratches and stains affect the selling price?
In the case of ingots, depending on their condition, they may be treated as scrap, which may significantly affect the selling price. For other precious metal products, we will have to actually observe the item in question before making a decision.
Can I sell old coins and foreign gold coins?
Some commemorative and foreign gold coins have a premium value, as they are hard to obtain due to their small circulation. If you bring such gold coins to us, they may be worth more than ordinary precious metals.
When is the best time to sell gold and precious metals?
However, the market price of gold and precious metals fluctuates daily, so it is very important to notice the timing when the market price is high.
Is the selling price different for ingots and gold jewellery?
Ingots have their own values and prices: we can make an offer at the ingot price if the brand is recognised in our regulations. On the other hand, even if it is 24-karat gold, gold jewellery is treated as scrap, so that the price will be slightly lower.
Is there a difference in selling price between ingots with and without engraving?